Rebranding
Why We’re Rebranding to Svaya
When we first started, we chose the name VEGA, inspired by the image of lush meadows by a water source—symbolizing the refreshing, nurturing qualities of Timeless Elixir. It felt right at the time, but as we’ve grown, we realized there are already other brands in skincare and other markets/industries using the same name. This has made it harder to establish a unique identity, especially as we’ve begun exploring new marketplaces like Amazon.
After much reflection, we’ve decided to rebrand to Svaya. Svaya, meaning “The Self” in Sanskrit, truly captures the essence of what we stand for. It’s about celebrating self-care, overall wellbeing, and the journey toward holistic wellness. While VEGA was focused on Timeless Elixir, Svaya allows us to expand our mission and embrace a broader vision.
We want to emphasize that only the name is changing. Our commitment to providing high-quality, trustworthy skincare that prioritizes authenticity and results remains the same. This rebrand is simply about ensuring that we continue to grow, serve our customers better, and make our identity clear and memorable.
Thank you for your continued support. We’re excited for this next chapter, and we look forward to celebrating The Self—together.
The one answer to all my previous collection of serums I don’t need anymore. This is super lightweight and glides on easily and absorbs just as quickly. 2 weeks of using it has made my skin super smooth and glowy and lot less bumpy. Skin feels very hydrated and plump. This all in one solution definitely made my normal daily routine so much quicker and hassle free. Absolutely in love with it!
It's only day 3 and I am loving the Vega serum on my skin! It feels lightweight and smoothing and I have to say I usually struggle with some of the thicker serums. This doesn't stick to my pillow at night 😀 Another bonus is I have very sensitive skin and I have had absolutely no reaction with this product. I can't wait to see how my skin is in another few weeks of using!
As a busy mum, saving time is always a great plus, and it’s wonderful that the hydrating formula and bakuchiol in the timeless elixir are helping me combat signs of aging. It’s great to know that this beautiful serum makes it effortless for me to maintain my skincare routine and look good whilst saving precious time. Thank you, Vega for creating a product that helps mums like me feel confident and beautiful without added stress
This is the answer to the modern woman's skincare questions and also the solution to balancing life with self care.
My skin was dry and riddled with rosacea issues from lack of proper SPF application in a routine. Discovering this elixir of a serum has meant that not only do I look forward to completing my routine, i'm actually bloody sticking to it!
What works: non-sticky pilling-avoiding premium formula in a luxurious serum bottle with easy dropper applicator. The key ingredients are a pure natural scientific wonder. That's all I need to say about the combination of bakuchiol, hyaluronic acid and niacinamide.
The skin drinks this stuff up like water drying up on a carpet of sand.
It feels great, makes me feel good and my skin glows with health. Thank you Vega!
I was looking for good syrum, then I found VEGA . It was perfect for my skin and I would recommend it for anyone either for general use or flaws in the skin.